# Underdog

- **Website:** <https://underdog.media>
- **Primary alias:** `underdog.media`

## Description

Underdog is a brand that offers a wide range of products and services to optimize your site and enhance your monetization efforts. With their customized Prebid.js adapter selector, you can download a version of Prebid.js that has been optimized with Underdog Media's custom adapter file. This allows you to select your own header bidding partners and improve the performance of your site. Underdog Media also provides various bidder adapters, including popular options like AdformOpenRTB, AppNexus, Rubicon Project, and many more. These adapter modules enable you to effectively monetize EU and CA traffic. The brand also offers consent management modules for GDPR compliance and privacy regulations in the US. In addition to their advanced monetization solutions, Underdog Media provides analytics adapters, real-time data providers, viewability modules, and various user ID modules. Their comprehensive suite of products and services ensures that you have everything you need to optimize your advertising efforts and drive revenue. Choose Underdog to maximize your site's potential and achieve superior results in the increasingly competitive online advertising landscape.

## Industries

- 🖥 Computers Electronics and Technology
- 🖥 Advertising Networks _(under Computers Electronics and Technology)_
- 📊 Business and Consumer Services
- 📊 Online Marketing _(under Business and Consumer Services)_

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idQzWyaQiH/w/632/h/253/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1719647550472)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Royal Blue | #1a73e8 | accent |
| Shark | #202124 | dark |
| White | #ffffff | light |

## Fonts

- Roboto-Regular — asset _(custom)_

---

_Source: <https://brandfetch.com/underdog.media>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._