# Perion

- **Website:** <https://undertone.pl>
- **Primary alias:** `undertone.pl`

## Description

Perion is a global advertising technology company helping brands, advertisers, agencies, publishers, retailers, and media owners navigate modern advertising. Its Perion One platform is an AI-native operating system that connects media, creative, data, and measurement to manage campaigns and optimize performance across channels. For advertisers, it offers predictive planning, omnichannel activation, adaptive creative, real-time optimization, and performance transparency. For publishers and media owners, its tools coordinate advertising supply, optimize auctions, manage demand, and provide visibility into revenue and performance.

At the center of Perion One is Outmax, an AI optimization agent that adjusts campaign delivery in real time according to business goals and performance signals. It supports activity across channels including connected TV, digital out-of-home, display, social, audio, retail media, websites, and search. Perion also provides specialized solutions for CTV, DOOH, display, and social advertising, alongside analytics and reporting capabilities. With operations across more than 40 markets, the company serves both sides of the advertising ecosystem, aiming to improve media efficiency for advertisers and help media owners grow yield.

## Industries

- 🖥 Computers Electronics and Technology
- 🖥 Advertising Networks _(under Computers Electronics and Technology)_
- 📊 Business and Consumer Services
- 📊 Marketing and Advertising _(under Business and Consumer Services)_

## Links

- [facebook](https://facebook.com/AccessUndertone)
- [instagram](https://instagram.com/perion.network)
- [linkedin](https://linkedin.com/company/perion)
- [twitter](https://twitter.com/PerionNetwork)

## Logos & icons

- logo _(primary)_ — SVG, PNG — [download](https://cdn.brandfetch.io/id3oKdZ47u/theme/dark/logo.svg?c=1bxid64Mup7aczewSAYMX&t=1792583470938)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id3oKdZ47u/w/230/h/230/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1792583471061)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Swamp | #00101a | accent |
| Emperor | #525252 | dark |
| White | #ffffff | light |

## Fonts

- var(--afs-font-family-primary) — asset _(custom)_
- Proxima Nova — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id3oKdZ47u/w/400/h/67/idB-feOYpe.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792583471135)

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_Source: <https://brandfetch.com/undertone.pl>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._