# UM Beograd

- **Website:** <https://universalmccann.hr>
- **Primary alias:** `universalmccann.hr`
- **Founded:** 2000
- **Employees:** 11+
- **Location:** Zagreb, City of Zagreb, Croatia
- **Company kind:** PRIVATELY HELD

## Description

UM Zagreb is a creative media agency that strives to break down the barriers between media and creativity, data and content, and science and art. We believe that better understanding of data and greater creativity deliver better results for our clients in the most relevant media moments for consumers. As part of the I&F Group in Southeast Europe, UM Zagreb is affiliated with agencies in countries such as Serbia, Croatia, Bulgaria, Bosnia and Herzegovina, Slovenia, North Macedonia, Montenegro, and Albania. With over 200 media experts in the I&F McCann Group, we bring innovation to campaigns for a wide range of clients, including Nestlé, Bambi, Johnson & Johnson, Carlsberg, and Dr Theiss. UM is a global network operating in over 100 countries, employing over 4,800 people as part of IPG Mediabrands. Explore the limitless possibilities with UM Zagreb and let curiosity work for you.

## Industries

- 📊 Marketing and Advertising _(under Business and Consumer Services)_
- 📊 Business and Consumer Services

## Links

- [twitter](https://twitter.com/umbeograd)
- [instagram](https://instagram.com/umbeograd)
- [linkedin](https://linkedin.com/company/um-beograd)
- [facebook](https://facebook.com/UMBeograd)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idJX_d0YbW/w/250/h/250/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1782032049631)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idJX_d0YbW/w/400/h/400/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1782032049785)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Tundora | #3d3c3d | dark |
| Sandy brown | #f0ad4e | light |
| Alizarin Crimson | #da291c | accent |

## Fonts

- poppinsextralight — asset _(custom)_
- arial — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idJX_d0YbW/w/3301/h/826/idNklUBnvC.jpeg?c=1bxid64Mup7aczewSAYMX&t=1765617925776)

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_Source: <https://brandfetch.com/universalmccann.hr>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._