Upward News is a brand dedicated to providing simple, selective, and fact-based reporting to empower readers with the truth. In a media landscape filled with polarization and agendas, Upward News aims to cut through the noise and present important news stories in a concise and thorough manner. Founded in 2020 by a small team of passionate young Americans, Upward News is independent and free from influence from big corporations and political parties.

The brand operates with a set of core values, including integrity, neutrality, and accuracy. Upward News prioritizes the readers by reporting the truth with verified research and sources, even if it may be unpopular. They maintain neutrality by refusing money from organizations with lobbying or political activity.

Additionally, Upward News is committed to recognizing and properly attributing external content and avoiding anonymous sources whenever possible. With a focus on minimalism and simplicity, Upward News selectively covers pertinent stories while avoiding sensationalism and over-reported topics. They strive to be concise and clear, providing relevant information without overwhelming readers with unnecessary details.

The brand also commits to maintaining clarity and integrity when editing content, ensuring that any shared quotes or videos preserve the original meaning. As an independent media platform, Upward News relies on the support of its audience. They offer a free daily email to help readers stay informed about politics, bringing them news and insights not found in mainstream media.

Readers can also explore the brand's website, which features various sections including membership, merchandise, ebooks, and contact information. Upward News aims to be a trustworthy source of news through their commitment to accuracy and ethical journalism. By providing readers with reliable and informative content, the brand seeks to contribute to a united and informed society