# up-program.com

- **Website:** <https://up-program.com>
- **Primary alias:** `up-program.com`

## Description

MICHELIN is renowned for its commitment to enhancing customer experiences through its innovative Prämienprogramm, a rewards program designed to offer customers exciting benefits. The program allows members to collect points that can be redeemed for a wide array of attractive prizes across categories like travel, experiences, and lifestyle products. New members can easily register by providing their email address, after which they can log in to track their points and rewards. The program is crafted to offer a seamless and enjoyable experience, encouraging users to earn points over a maximum period of two years, with any remaining points retained in their accounts for future use. MICHELIN aims to create memorable moments and promote relaxation through its rewards, making it a valuable companion for both everyday users and lifestyle enthusiasts. With a focus on customer satisfaction, the Prämienprogramm continues to engage and reward loyal customers.

## Industries

- 🏎 Vehicles
- 🏎 Automotive Industry _(under Vehicles)_
- 🛍 E-commerce and Shopping
- 🛍 Coupons and Rebates _(under E-commerce and Shopping)_

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idBtk6eEQ-/w/1125/h/280/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1752588865481)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Endeavour | #00519e | accent |
| Prussian Blue | #00205b | dark |
| Goldenrod | #fed375 | light |

## Fonts

- Helvetica Neue — asset _(custom)_

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_Source: <https://brandfetch.com/up-program.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._