# It's Up to Us - **Website:** - **Primary alias:** `up2sd.org` ## Description It's Up to Us is a powerful campaign created to empower the people of San Diego to have open discussions about mental health, recognize symptoms, access local resources, and seek help when needed. With a wide range of resources available, the campaign aims to inspire wellness, reduce stigma, and prevent suicide in the community. From mental health information and suicide prevention to resources for different groups such as spouses, families, children, teens, men, women, military/veterans, first responders, friends/coworkers, LGBTQ+, BIPOC, older adults, and healthcare providers, It's Up to Us provides comprehensive support for individuals from all walks of life. Remember, mental health is just as important as physical health. If you ever feel overwhelmed or need someone to talk to, help is available. Reach out to the San Diego County Access & Crisis Line at (888) 724-7240. Don't underestimate the power you have in preventing suicide – you are the right person to make a difference. It's Up to Us is an ad campaign developed by the County of San Diego Health and Human Services Agency, in alignment with the Live Well San Diego vision for promoting safe, healthy, and thriving communities. ## Industries - ⛑ Health - ⛑ Nutrition Diets and Fitness _(under Health)_ - 📊 Business and Consumer Services - ⛑ Health _(under Health)_ - ⛑ Mental Health _(under Health)_ ## Links - [youtube](https://youtube.com/user/up2sd) - [twitter](https://twitter.com/up2sd) - [instagram](https://instagram.com/up2sd) - [facebook](https://facebook.com/up2sd) ## Logos & icons - icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idKYHAmNko/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1778968268223) - logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idKYHAmNko/w/259/h/91/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1778968268118) ## Colors | Name | Hex | Theme | | --- | --- | --- | | Golden Tainoi | #fec75a | accent | | Sherpa Blue | #004457 | dark | | Bridal Heath | #fffcf7 | light | ## Fonts - utopia-std — asset _(custom)_ - noto-sans — asset _(custom)_ ## Imagery - banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idKYHAmNko/w/1500/h/500/idWDJ0zJmF.jpeg?c=1bxid64Mup7aczewSAYMX&t=1778968268435) --- _Source: _ _See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._