# Upakarna

- **Website:** <https://upakarna.com>
- **Primary alias:** `upakarna.com`
- **Founded:** 2019
- **Employees:** 11+
- **Location:** Mumbai, Maharashtra, India
- **Company kind:** PRIVATELY HELD

## Description

Upakarna is a jewelry brand that brings together the timeless elegance of gold and the exquisite sparkle of diamonds. Founded in 2019, Upakarna is the result of a beautiful love story between Yash and Priyal. Yash, who grew up watching his father manufacture and design 22k gold jewelry, seamlessly blended old-school craftsmanship with new-school innovation. Priyal, with her fine eye for jewelry, brought her expertise in handmaking one-of-a-kind pieces to the brand. At Upakarna, we believe in pushing the boundaries of fine and fashion jewelry. Our collections are crafted with passion and creativity, bringing innovation to every stage of the design process. We take pride in being community allies and are committed to reducing our carbon footprint. Our goal is to make luxury accessible to all, allowing everyone to own their style without breaking the bank. With premium quality and packaging, easy and secure payments, live customer support, quick delivery, and instant tracking, Upakarna ensures a seamless shopping experience. Subscribe to our newsletter to receive rewards, cashbacks, and stay up to date with our latest products, discounts, and offers. Discover the beauty of our jewelry and adorn yourself with a tangible love story that can be worn with a smile.

## Industries

- 💎 Luxury Goods and Brands _(under Luxury)_
- 💎 Luxury

## Links

- [facebook](https://facebook.com/upakarna)
- [instagram](https://instagram.com/upakarna)
- [linkedin](https://linkedin.com/company/upakarnajewellery)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id9HKg85-P/w/540/h/187/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1771163392243)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id9HKg85-P/w/645/h/646/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1771163392355)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Golden Sand | #f4d771 | accent |
| Downriver | #0c1b54 | dark |
| Manhattan | #f7c5ad | light |

## Fonts

- Libre Baskerville — asset _(google)_
- ui-sans-serif — asset _(custom)_

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_Source: <https://brandfetch.com/upakarna.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._