# Lazada

- **Website:** <https://uptheasset.org>
- **Primary alias:** `uptheasset.org`

## Description

Lazada Group, founded in 2012, is Southeast Asia's premier eCommerce platform, operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a regional flagship of Alibaba Group, Lazada leverages advanced technology and logistics to revolutionize online shopping. With ambitious plans to serve 300 million customers by 2030, Lazada offers an extensive selection of products from over 32,000 leading global and local brands through its LazMall, ensuring 100% authenticity and efficient delivery.

The platform boasts a robust marketplace for retailers to connect with millions of consumers, facilitating secure transactions and providing valuable marketing analytics. Lazada’s offerings span 18 categories including health & beauty, fashion, home appliances, and electronics. Additionally, its cross-border service introduces Southeast Asian brands to international consumers while bringing global products to local markets. With a focus on innovative technology and a commitment to customer satisfaction, Lazada is setting the standard for modern retail in the region.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Marketplace _(under E-commerce and Shopping)_

## Links

- [twitter](https://twitter.com/LazadaID)
- [pinterest](https://pinterest.com/@lazadaid)
- [instagram](https://instagram.com/lazada_id)
- [linkedin](https://linkedin.com/company/lazada)
- [facebook](https://facebook.com/LazadaIndonesia)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idkchde2qx/w/210/h/63/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1745225618043)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idkchde2qx/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1745225618197)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Caribbean Green | #00bf8c | accent |
| Dark Ebony | #3d2505 | dark |
| Golden Sand | #f1d27f | light |

## Fonts

- Roboto — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idkchde2qx/w/1500/h/500/idqjwDmV-U.jpeg?c=1bxid64Mup7aczewSAYMX&t=1745225617941)

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_Source: <https://brandfetch.com/uptheasset.org>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._