Urban Farmgirl, located in Rockford, IL, is a beloved brand that offers a wide range of products and services. Founded in 2000 by Mary Gulbrantson, it began as a simple booth at a suburban Chicago flea market. However, after twelve years, the brand experienced a transformative moment when Mary was offered a charming neighborhood shop, housed in a historic corner grocery store building.

This was the turning point for Urban Farmgirl's growth and success. The beautiful old building, where it all started, holds a special place in the brand's identity. Urban Farmgirl initially occupied just one floor, but soon expanded to include the upstairs.

Additionally, Mary's passion for antiquing led to the creation of Urban Farmgirl's Main Street Market, a biannual event showcasing approximately 175 small businesses. The markets feature not only incredible vendors but also multiple food trucks and live music on six stages. Recognizing the need for more space, Mary opened a second shopping location inside the Urban Farmgirl warehouse in 2020.

This 7,500 square foot showroom is filled with exquisite furniture and home decor items. Furthermore, Mary is currently working on renovating her childhood farm, which is set to open in 2023 as an Airbnb, retreat, and event space. Urban Farmgirl's success wouldn't be possible without the unwavering support of its customers.

The brand is truly grateful for the immense support shown by the community. So, whether you're searching for unique apparel and accessories, gorgeous home furnishings, or a delightful shopping experience at their Main Street Market, Urban Farmgirl has something special to offer. Visit their location at 716 N Madison Street, Rockford, Illinois, 61107, and become a part of their thriving community