# Utu

- **Website:** <https://utu.global>
- **Primary alias:** `utu.global`
- **Founded:** 2016
- **Employees:** 51+
- **Location:** Singapore, Singapore
- **Company kind:** PRIVATELY HELD

## Description

With 27 years of industry expertise, utu has created an innovative app that removes friction from the VAT refund process. By putting the tourist at the heart of tax-free shopping, utu ensures they receive the rewards they deserve while enjoying a seamless and delightful shopping experience abroad. Founded in 2016, utu began as a cross-border rewards technology company before realizing the true potential of VAT refunds as incentives for tourism. Now, utu is on a mission to reward travelers for their tax-free experiences, regardless of the refund operator, across 50 countries. With a global team of 56 professionals representing 10 different nationalities, utu is committed to driving value for the entire tourism ecosystem. Their vision is to prioritize the needs of travelers and enhance their retail experiences throughout their journeys. utu has also forged strategic partnerships with major airlines, including Etihad Airways and Air France-KLM, to provide even more rewarding benefits to their users. Start earning rewards for your VAT refunds today by downloading the utu Tax Free app and activating a utu Tax Free Card. Experience the future of tax-free shopping with utu.

## Industries

- 💰 Finance

## Links

- [facebook](https://facebook.com/utuTaxFree)
- [instagram](https://instagram.com/utu)
- [linkedin](https://linkedin.com/company/ututaxfree)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idWNPdh2wU/w/820/h/298/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1781816994051)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idWNPdh2wU/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781816994154)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Blue Stone | #006464 | dark |
| White | #ffffff | light |
| Persian Green | #00b398 | accent |

## Fonts

- Plus Jakarta Sans — asset _(google)_
- var(--font-family — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idWNPdh2wU/w/4700/h/796/idMBaYNRBa.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781816994867)

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_Source: <https://brandfetch.com/utu.global>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._