# VolShop

- **Website:** <https://utvolshop.com>
- **Primary alias:** `utvolshop.com`

## Description

VolShop is the official campus retailer of the University of Tennessee, Knoxville, serving students, alumni, visitors, and Volunteers fans. Its family of brands includes VolBooks, VolTech, and VolSnacks, offering campus essentials alongside a broad selection of Tennessee-themed merchandise. VolBooks provides textbooks, supplies, and graduation regalia, while VolTech offers computers, accessories, and consumer electronics. VolSnacks supplies on-the-go essentials.

The store sells apparel and accessories for men, women, and children, including licensed Volunteers clothing, footwear, hats, and game-day gear. Shoppers can also find products from brands such as adidas and lululemon, as well as custom name, image, and likeness merchandise. Home goods, drinkware, gifts, souvenirs, tailgating items, toys, and gift cards round out the selection. VolShop also supports department and college custom merchandise, technology purchases, and campus programs for students and faculty.

VolShop’s proceeds benefit the Knoxville campus, with all profits dedicated to student scholarships, campus building projects, and community outreach. Customers can shop online or visit a store, with services including order tracking, shipping information, and customer support.

## Industries

- 🛍 E-commerce and Shopping
- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🖥 Computers Electronics and Technology
- 🖥 Consumer Electronics _(under Computers Electronics and Technology)_

## Links

- [facebook](https://facebook.com/UTVolShop)
- [instagram](https://instagram.com/utvolshop)
- [linkedin](https://linkedin.com/company/university-of-tennessee-volshop)
- [twitter](https://twitter.com/UTVolShop)
- [youtube](https://youtube.com/c/UTVolShop)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idMhWYlPft/w/399/h/399/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791907440162)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| White | #ffffff | light |
| Cinnabar | #e65933 | accent |
| Mine Shaft | #252525 | dark |

## Fonts

- Raleway — asset _(google)_
- Barlow Semi Condensed — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idMhWYlPft/w/1500/h/500/idZQbdLz9Y.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791907440352)

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_Source: <https://brandfetch.com/utvolshop.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._