# Varsity Sports

- **Website:** <https://varsityrunning.com>
- **Primary alias:** `varsityrunning.com`

## Description

Varsity Sports, a Louisiana-born running and fitness specialty store, has established itself as a trusted industry leader. With four physical locations and an online shop, we cater to a diverse range of athletes. Our mission is simple: to ensure that you have the best shoes, apparel, and accessories for your fitness activities. Founded in 2000 by Jenni Peters, a former member of the U.S. Track and Field team, Varsity Sports quickly became a hub for the local running community in Baton Rouge. Our commitment to exceptional customer service and personalized attention earned us the prestigious title of Best Specialty Running Store in the Southeast Central Region by Runner's World Magazine. Since then, we have expanded to serve the running communities in Old Mandeville in 2007 and uptown New Orleans in 2010. Our stores offer gait analysis and custom shoe-fitting, ensuring that every customer finds the perfect fit. Led by Jenni herself, we also organize weekly group runs and social gatherings, fostering a community that embraces the motto run hard, live easy.  Discover the Varsity Sports experience today and join our passionate community of runners and fitness enthusiasts.

## Industries

- 🛍 E-commerce and Shopping
- 🏈 Sports
- 🏈 Running _(under Sports)_

## Links

- [twitter](https://twitter.com/varsitysportsla)
- [facebook](https://facebook.com/varsitysports)
- [instagram](https://instagram.com/varsitysportsla)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idgToUENX_/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781540772885)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idgToUENX_/w/1200/h/155/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1781540772782)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Eminence | #6b2a7f | accent |
| Valentino | #331246 | dark |
| Silver | #c4c4c4 | light |

## Fonts

- Raleway — asset _(google)_
- var(--meta-font-font-family) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idgToUENX_/w/1500/h/500/idInKey-xN.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781540773102)

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_Source: <https://brandfetch.com/varsityrunning.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._