Verfacto is a brand that specializes in customer profitability analysis and offers comprehensive solutions to help businesses analyze their profit per customer. With a focus on financial performance, Verfacto provides tools and platforms that enable businesses to understand and calculate customer profitability. By comparing the net income generated by customers over their lifetime with the total costs per month, Verfacto helps businesses determine which customers are worth investing in.

They offer various formulas to calculate customer profitability based on available data and desired metrics. By understanding the profitability of their customer segments, businesses can make informed decisions about discounts, incentives, and resource allocation. Verfacto's analysis also helps businesses identify patterns in their customer base, such as shopping behaviors and purchasing preferences, to optimize marketing campaigns and drive more sales.

With Verfacto, businesses can unlock the potential of their customer base and improve overall profitability