The Virtual Economic Forum is a niche media player that pioneered Europe's first virtual worlds and online games conference and expo in London. With their monthly Virtual Worlds Salons in London and Berlin, they became a focal point for the industry at the time. The inaugural Virtual Worlds Forum in October 2007 brought together 500 executives from online games, brands, tech, and media, making it profitable in its first year.

Keynoted by Lord Puttnam and featuring 80 speakers from over twenty countries, the event garnered substantial press coverage and created a network of companies looking to leverage virtual worlds technology in a growing industry. The Virtual Worlds Forum aimed to create a community around the virtual worlds and online games space, offering regular content such as a daily blog, podcasts, and occasional research material. It was founded and led by Sasha Frieze, an experienced business marketing leader and event producer with over twenty years of experience.

Sasha's expertise in the conference and events industry has also led her to consult for prominent clients in the media sector. To learn more about The Business Narrative, Sasha's business marketing and events consultancy, please visit their website