Wdp's asset
Wdp

@wdp.dk

Vi gรธr det ikke-distinkte distinkt.

๐Ÿ“ข

Find anything inaccurate?

If you spot any mistakes on this brand profile, report to us.

Brand Logos

View all
Wdp's logos

Logo

PNG

About

Description

Orifarm is a Danish business that has revolutionized the medicine market since its establishment in 1994. Founded by Birgitte and Hans Bรธgh-Sรธrensen, this parallel import pharma business has made better and more affordable medicine accessible to countless Europeans. However, their recent acquisition of over 300 consumer brands from Takeda in 2021 propelled Orifarm to new heights.


To adapt to their newfound growth and market potential, Orifarm sought the expertise of Wibroe, Duckert & Partners. Together, they developed a brand manifesto, a new Brand Hierarchy, Value Propositions, a Tagline, and a Purpose that would guide the company's activities. Today, Orifarm is an internationally recognized healthcare company relentlessly striving to make healthcare affordable and accessible to all.


Their core promise is to provide Healthy Days to as many people as possible. To complement their redefined brand, Orifarm unveiled a fresh visual corporate identity that balances their legacy with a modern, bold outlook. This identity appeals to both business partners such as pharmacies and hospitals, as well as consumers, cementing Orifarm's position as a leader in the healthcare industry

Read more...

Company Type

Privately Held

Company Size

11-50

Year Founded

1973

Brand collections

View all

Logos

Colors

Fonts

Images