@wella.com
Discover professional hair products from Wella Professionals.
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Wella USA, a subsidiary of Coty Inc., is a leading haircare and beauty company based in the United States. Founded in Germany in 1880, Wella has a rich history and is known for its high-quality products in the professional haircare industry. Wella's headquarters in the United States is located in Los Angeles, California.
This strategic location allows the company to be at the forefront of the latest trends and innovations in the beauty industry. The headquarters houses various departments, including research and development, manufacturing, marketing, and sales. The company offers a wide range of haircare products, including hair color, styling products, shampoos, conditioners, and treatments.
These products cater to both professional hair salons and consumers. Wella is known for its innovative and trendsetting hair color technology, with its professional color lines, such as Wella Professionals and Oway, being widely used in salons globally. On a global scale, Wella operates in over 100 countries, making it a truly international brand.
The company has several noteworthy subsidiaries, including Sebastian Professional, Nioxin, and Clairol Professional. Wella also has joint ventures with major beauty companies like Procter & Gamble. With its broad product portfolio and global presence, Wella holds a strong market position in the haircare industry.
It competes with other leading brands such as L'Orรฉal Professionnel and Schwarzkopf Professional. Wella's commitment to innovation, product excellence, and salon partnerships has helped it maintain a significant market share globally. Over the years, Wella has achieved several milestones.
In 2015, the company was acquired by Coty Inc., a global beauty conglomerate. This acquisition brought new opportunities for growth and expansion. Wella has consistently introduced new products and technologies to enhance its market position and meet the evolving needs of consumers and hair professionals.
As of the latest updates, Wella continues to build on its reputation as a trusted haircare brand. The company focuses on developing sustainable practices and utilizing natural ingredients in its products. It remains committed to working closely with salons and professionals to provide innovative solutions in the haircare industry.
Overall, Wella USA is a reputable brand in the haircare industry, offering a diverse range of products and maintaining a strong presence both in the United States and globally
Company Type
Privately Held
Company Size
10,001+
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