# Weplan Analytics

- **Website:** <https://weplan-app.com>
- **Primary alias:** `weplan-app.com`
- **Employees:** 11+
- **Location:** Madrid, Madrid, Spain

## Description

WePlan is the leading crowdsourced network measurement company in the telecommunications sector. They offer a range of business intelligence solutions, including measurement and benchmarking services for network quality. Through their crowdsource methodologies, they collect massive amounts of anonymous data from over 200 million smartphones through their own apps and third-party apps. This data enables them to offer their Software as a Service (SaaS) to operators, TowerCos, and network regulators in Europe, Americas, Asia, and Africa. WePlan Analytics utilizes powerful consumer-centric analytics tools to anonymously record interactions that consumers have with their mobile devices. Their algorithms help identify consumer interests and motivations in different channels and industries across various socio-demographic segments. They gather data on network quality and coverage from leading market apps in 31 countries, across over 200 million devices, providing real-time insights into the mobile market's behavior and trends. With their extensive data collection and powerful analytical tools, WePlan Analytics offers business solutions for informed decision-making. Their easy-to-use dashboard allows users to access online insights segmented by location, purchasing power, connection type, consumer profile, and app usage. They also offer a software development kit (SDK) for integration, allowing clients to collect their user data. For telecom tower managers, WePlan Analytics provides tools to optimize investments. Their web-based tool allows users to determine the location of new towers based on service quality analysis, identify competitor towers in an area, and obtain analysis on various key performance indicators (KPIs). Developers can also monetize their apps by integrating WePlan Analytics' SDK for Android. This allows them to generate monthly revenue from their mobile apps. Furthermore, WePlan Analytics offers competitive analysis and market reports tailored to each client's specific needs. Their comprehensive database and interactive measurement tools provide insights into consumer behavior, competition, network performance, and equipment. The WePlan Analytics team comprises industry experts, including the CEO and founder, Pablo Reaño, who specializes in intelligence services for the telecom and retail industries. Their executive team and advisors bring extensive experience and knowledge in data mining, business intelligence, customer intelligence, and telecommunications. WePlan Analytics has a global presence, serving clients around the world. They also offer mobile applications that provide rigorous control of mobile devices and coverage. These apps include Cobertura+, a collaborative app that addresses coverage issues, StatsMe, which monitors data consumption, and Internet Speed, a tool to track internet connection and data usage. Overall, WePlan Analytics is a trusted brand that combines data-driven insights, advanced technology, and a customer-centric approach to empower businesses in the telecommunications industry.

## Industries

- 🖥 Computers Electronics and Technology
- 🖥 Telecommunications _(under Computers Electronics and Technology)_
- 🖥 Artificial Intelligence and Machine Learning _(under Computers Electronics and Technology)_

## Links

- [twitter](https://twitter.com/AnalyticsWeplan)
- [linkedin](https://linkedin.com/company/weplananalytics)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idEMZGT3TD/w/281/h/281/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1778680220532)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Woody Brown | #452c2b | dark |
| Blossom | #d8b1b6 | light |
| Science Blue | #0058cd | accent |

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idEMZGT3TD/w/1500/h/500/idhZ0kNqks.jpeg?c=1bxid64Mup7aczewSAYMX&t=1778680220670)

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_Source: <https://brandfetch.com/weplan-app.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._