# WhatWeCherish

- **Website:** <https://whatwecherish.com>
- **Primary alias:** `whatwecherish.com`

## Description

WhatWeCherish is a sustainable luxury curation and sourcing business that connects hospitality and design professionals with ethically crafted African products and brands. It helps hotels, resorts, retailers, interior designers, and cultural destinations bring authentic African craftsmanship into guest experiences, retail collections, and design projects. Its services include ESG-focused procurement and supplier vetting, hospitality retail curation, brand sourcing, custom product development, and VIP rewards and gifting. The company also sources bespoke furniture, textiles, in-room amenities, and gifts tailored to a property’s identity and standards. By working with a network of African makers and premium brands, WhatWeCherish aims to support responsible production and strengthen regional supply chains while helping clients create distinctive, story-led experiences. Its approach combines craftsmanship, quality, and sustainability to serve projects seeking meaningful luxury. WhatWeCherish offers consultation and partnership services for organizations looking to integrate curated African products into hospitality, retail, and guest programs, with sourcing available for local and international needs.

## Industries

- 💎 Luxury
- 🏝 Lifestyle
- 🏝 Jewelry and Luxury Products _(under Lifestyle)_
- 🪴 Home and Garden
- 🪴 Interior Design _(under Home and Garden)_

## Links

- [facebook](https://facebook.com/whatwecherish)
- [instagram](https://instagram.com/wwc.africa)
- [linkedin](https://linkedin.com/company/what-we-cherish)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idOGz6Zzz9/w/1082/h/210/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793594902200)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idOGz6Zzz9/w/1448/h/1448/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793594910804)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Sandy brown | #f0ad4e | accent |
| Mine Shaft | #222222 | dark |
| White Linen | #f7efe6 | light |

## Fonts

- Oranienbaum — asset _(google)_
- Oranienbaum — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idOGz6Zzz9/w/4501/h/4501/idBTqWiYNS.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793594910452)

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_Source: <https://brandfetch.com/whatwecherish.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._