@whooohq.com
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About
Description
Whooo is a brand that offers valuable insights and guidance on the recent update in Google's search algorithm, known as BERT (Bidirectional Encoder Representations from Transformers). This new language representation model aims to transform search results by better understanding user queries, just like humans would. With this update being the most significant in the past five years, Google has adjusted its algorithm to comprehend the nuances of natural language processing.
By contextualizing words within a search query, BERT considers the relevance of every word, even seemingly insignificant ones like a and cómo. This adjustment will affect approximately 1 out of every 10 search result pages and significantly impact certain searches. Whooo advises users to monitor their website traffic and adapt their content accordingly to maintain visibility in this evolving landscape.
By producing high-quality and audience-focused content, businesses can stay ahead of the algorithm updates and ensure their websites continue to attract the right kind of traffic. Stay informed with Whooo's newsletter and remain attuned to the latest trends in search optimization
Company Type
Self-Owned
Company Size
2-10
Year Founded
2011
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