WHY&HOW is a cutting-edge brand that empowers and supports the next generation of artists who are determined to push creative boundaries and defy conventions. Since its establishment in 2020, WHY&HOW has been a leading force in the industry, providing comprehensive artist management services. With a diverse range of ventures spanning music, entertainment, digital, branding, and spirits, WHY&HOW is at the forefront of innovation and collaboration.

At WHY&HOW, our mission is driven by two guiding principles. Firstly, we passionately believe in the WHY – the purpose and intention behind every artist and project we engage with. Secondly, we prioritize the HOW – the strategic planning and proactive execution of our client and company initiatives.

By staying true to these principles, we ensure that our artists and their projects thrive in today's competitive landscape. With our global presence in Austin, Nashville, New York, and London, we are well-placed to connect individuals within the industry and foster creative collaborations. Stay updated with the latest news and shows from WHY&HOW, as we continue to shape the future of artistic expression.

COPYRIGHT 2021. WHY&HOW. ALL RIGHTS RESERVED.

TERMS | PRIVACY POLICY