# Why Only White

- **Website:** <https://whyonlywhite.com>
- **Primary alias:** `whyonlywhite.com`

## Description

WOW, or Why Only White, is a fashion technology brand that helps businesses design and refine products through digital, interactive experiences. Its solutions combine augmented reality, holographic technology and virtual reality to let teams view and manipulate physical-digital prototypes in real time, including when they are working from different locations. Designers can adjust colours, shapes, textures and aesthetic details without waiting for physical samples.

By making it possible to explore numerous variations digitally, WOW aims to accelerate creative and development workflows, save time and money, and reduce material waste associated with producing prototypes. The brand offers support across the design process, from creation and customisation to technical assistance and training. Its specialists help clients integrate the technology into their existing ways of working.

Based in Italy, Why Only White presents its services to fashion teams seeking a more immediate, collaborative way to develop and personalise products. WOW invites businesses to discuss their projects and ideas to discover how its digital tools can support their needs.

## Industries

- 🖥 Computers Electronics and Technology
- 🖥 Augmented Reality and Virtual Reality _(under Computers Electronics and Technology)_

## Links

- [instagram](https://instagram.com/whyonlywhite)
- [linkedin](https://linkedin.com/company/whyonlywhite)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id139nPM-K/w/202/h/142/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793663584556)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id139nPM-K/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793663586110)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Boulder | #767676 | accent |
| Mine Shaft | #222222 | dark |
| White | #ffffff | light |

## Fonts

- Montserrat — asset _(google)_
- Montserrat — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id139nPM-K/w/7965/h/1361/idMl57CFs4.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793663585893)

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_Source: <https://brandfetch.com/whyonlywhite.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._