WILD Foundation is a brand dedicated to biodiversity conservation and the empowerment of Indigenous Peoples and Local Communities (IPLCs). Recognizing that IPLCs are the best leaders in this field, WILD advocates for the protection and restoration of at least Half of Earth's lands and seas. Indigenous lands not only accommodate 80% of the world's remaining biodiversity but also encompass close to 40% of the remaining wild areas.

Their stewardship produces unmatched outcomes in conservation. WILD supports the scientific consensus that calls for conserving Half of Earth's lands and seas, with an emphasis on expanding Indigenous land tenure. The brand actively promotes the importance of Indigenous Peoples' free, prior, and informed consent in conservation efforts.

By restoring ecosystems, honoring treaties, and creating new land agreements, WILD aims to reach this ambitious goal. Join WILD in their mission to safeguard the planet's biodiversity and ensure a sustainable future for all