# NZ Wilderness

- **Website:** <https://wildernessmag.co.nz>
- **Primary alias:** `wildernessmag.co.nz`

## Description

Wilderness Magazine, established in 1991, is the definitive voice of the New Zealand outdoor scene, celebrating a rich culture of tramping, camping, climbing, and more. Published ten times a year, including special double issues in January and July, Wilderness offers insightful content that resonates with both avid adventurers and casual walkers. Each edition highlights the breathtaking landscapes and unique experiences that New Zealand has to offer, with a strong emphasis on tramping, which has become a beloved pastime among locals. The magazine has cultivated a loyal readership and advertiser base since its inception, further solidifying its reputation in the outdoor industry. In 2021, Wilderness introduced the Walk1200km challenge to engage a broader audience, attracting approximately 8,500 participants by 2026. With additional features such as gear reviews, recipes, and conservation topics, Wilderness Magazine is a comprehensive resource for outdoor enthusiasts looking to explore the diverse offerings of New Zealand's great outdoors.

## Industries

- 📰 News and Media
- 🎸 Hobbies and Leisure
- 🎸 Camping Scouting and Outdoors _(under Hobbies and Leisure)_
- 📊 Business and Consumer Services
- 📊 Publishing and Printing _(under Business and Consumer Services)_

## Links

- [facebook](https://facebook.com/Wildernessmag)
- [instagram](https://instagram.com/wildernessmagnz)
- [twitter](https://twitter.com/nzwilderness)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idi9F1ipMw/w/250/h/38/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1788883640285)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idi9F1ipMw/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1788883640493)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Carrot Orange | #ef9021 | accent |
| Black | #000000 | dark |
| White | #ffffff | light |

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idi9F1ipMw/w/1500/h/500/id7UnO_htO.jpeg?c=1bxid64Mup7aczewSAYMX&t=1788883640176)

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_Source: <https://brandfetch.com/wildernessmag.co.nz>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._