William Roam is a brand that offers high-quality, American-made amenities for hoteliers and robust retail collections. The brand was born out of a desire to create a whole new way in the luxury amenities industry. A team of professionals from different backgrounds came together with the belief that things could be done differently and set out to start fresh.

Each product by William Roam is inspired by America and features key ingredients such as fruits and grains sourced from the country. The products are also formulated, refined, and packaged in the USA. William Roam is dedicated to manufacturing the highest-quality soaps, hair, and body care items with care and integrity, focusing on ethical, environmental, and philanthropic values.

All their personal care products are vegan and cruelty-free, certified by The Coalition for Consumer Information on Cosmetics' (CCIC) Leaping Bunny program. Discover a whole new way with William Roam