# Willys

- **Website:** <https://willys.se>
- **Primary alias:** `willys.se`
- **Founded:** 1986
- **Employees:** 5,001+
- **Company kind:** PUBLIC COMPANY

## Description

Willys is a trusted brand that offers a convenient and affordable way to shop for groceries online. With a wide range of food and beverages, including a large selection of organic products, Willys has everything you need to fill your pantry. Our mission is to provide the cheapest grocery shopping experience in Sweden, and we pride ourselves on offering great value for money. Whether you're looking to stock up on pantry staples or discover new and delicious treats, Willys has you covered. Take advantage of our special offers and discounts, and make use of our convenient store locator and customer service for a seamless shopping experience. Join our loyalty program, Willys Plus, to enjoy additional benefits. Shop with us today and experience the convenience of affordable online grocery shopping.

## Industries

- 🛍 E-commerce and Shopping

## Links

- [instagram](https://instagram.com/willyssverige)
- [linkedin](https://linkedin.com/company/willys-axfood)
- [youtube](https://youtube.com/c/WillysAB)
- [facebook](https://facebook.com/Willys)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idOilwzj9l/w/820/h/820/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1790222164449)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idOilwzj9l/w/1080/h/1080/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790222164674)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Lonestar | #6c0207 | dark |
| White | #ffffff | light |
| Rose White | #fffefe | accent |

## Fonts

- var(--font-gothamSerif-bold) — asset _(custom)_
- var(--font-gotham-book) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idOilwzj9l/w/1536/h/768/idNxOlz17e.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781781551451)

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_Source: <https://brandfetch.com/willys.se>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._