# Wishbone Design

- **Website:** <https://wishbonedesign.com>
- **Primary alias:** `wishbonedesign.com`
- **Founded:** 2007
- **Employees:** 2+
- **Location:** Wellington, Wellington, New Zealand
- **Company kind:** PRIVATELY HELD

## Description

Wishbone Design is a family-owned business based in Wellington, New Zealand, dedicated to creating innovative and multi-functional toys for babies and toddlers. Specializing in balance bikes, trikes, ride-on toys, and walkers, Wishbone has over 800 global retail partners and has been recognized by the Huffington Post as the “industry standard” for balance bikes. The brand takes pride in its commitment to sustainability, offering a Recycled Edition line that highlights its dedication to using fewer, better materials. Wishbone Design emphasizes the importance of connection between families and their playthings, promoting an anti-consumption philosophy aligned with Circular Economy principles. Their products are not only thoughtfully designed to engage children in active play but also encourage families to slow down and cherish moments together. With options to customize products and a focus on quality craftsmanship, Wishbone Design aims to provide memorable experiences while fostering an eco-friendly mindset among consumers. Explore their range of classic designs specifically crafted for the next generation.

## Industries

- 🛍 E-commerce and Shopping

## Links

- [facebook](https://facebook.com/wishbonedesign)
- [linkedin](https://linkedin.com/company/wishbone-design-studio)
- [twitter](https://twitter.com/wishbonedesign)
- [instagram](https://instagram.com/wishbonedesignstudio)
- [youtube](https://youtube.com/channel/UCHo6qPhn-5GGNSJATSP554g)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idoWnXm_b1/w/101/h/105/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1787870949093)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idoWnXm_b1/w/400/h/400/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1787870949214)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Cod Gray | #0d0d0d | accent |
| Persian Plum | #721c24 | dark |
| Tacao | #f1a679 | light |

## Fonts

- itc-american-typewriter — asset _(custom)_
- gt_walsheim_proregular — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idoWnXm_b1/w/1500/h/500/idSvGtz3yL.jpeg?c=1bxid64Mup7aczewSAYMX&t=1787870949456)

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_Source: <https://brandfetch.com/wishbonedesign.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._