Wonderzine is an online publication catering to modern women and their friends. With a focus on style, beauty, and entertainment, Wonderzine covers a wide range of topics including fashion and politics, societal trends and leisure activities, health and sexuality, ethics and possibilities, conscious spending and the diversity of beauty. They are against discrimination and prejudices, challenging stereotypes and imposed standards, while promoting respect for individuality and boundaries.

Wonderzine believes that serious interests can easily coexist with caring for one's body, and they discuss style, sports, sexual experiences, pop culture, and human rights with equal ease and thoughtfulness. There are no taboo topics on Wonderzine, and the editorial team's opinions are always independent, recommending only what they believe in