WUFANGZHAI is a leading brand specializing in the research, production, and sale of sticky rice food products, based in Zhejiang Wufangzhai Industrial Co., Ltd. The company embraces innovation while preserving the traditions of Chinese cuisine, particularly the famous Jiahuxidian craftsmanship from the Ming and Qing dynasties, which has been modernized. Their products include a range of foods such as sticky rice dumplings (zongzi), mooncakes, glutinous rice balls, pastries, egg products, and other rice-based items.

They own high-quality rice fields in Heilongjiang Province and a wild bamboo leaf base in Jiangxi Province. With two major food production and distribution centers in Jiaxing and Chengdu, they have established a comprehensive marketing network that covers the entire country, including commerce, chain stores, and e-commerce. WUFANGZHAI is committed to technological innovation in traditional foods, with a research center and a postdoctoral workstation.

The brand has a long-established history since 1921, and their zongzi-making technique was listed as a national intangible cultural heritage in 2011. They are also one of the first Time-Honored Brands in China and have been recognized as a nationally renowned trademark. WUFANGZHAI has received numerous national and provincial honors, including being a national key leading enterprise in agricultural industrialization, a mark of origin for Jiaxing Zongzi (Wufangzhai), a national demonstration enterprise for e-commerce, a top 100 Chinese catering company, and more.

In August 2022, WUFANGZHAI successfully went public on the A-share mainboard. The company not only maintains the quality and food safety of their traditional Wufangzhai sticky rice products, known for their sticky, juicy, flavorful, and balanced taste, but also focuses on inheriting and improving the traditional production techniques with modernization and scalability. With a history of a century, WUFANGZHAI will continue to uphold the business philosophy of Harmony in Commerce and the values of Harmony, Integrity, Excellence, and Innovation.

Their mission is to protect and innovate Chinese cuisine, with a focus on sticky rice food products, and strive to become a leading brand for Chinese seasonal food