# WYO

- **Website:** <https://wyo.in>
- **Primary alias:** `wyo.in`
- **Founded:** 2013
- **Employees:** 51+
- **Location:** Mumbai, Maharashtra, India
- **Company kind:** PRIVATELY HELD

## Description

WYO, also known as Wear Your Opinion, is a clothing brand founded in 2013 around the idea that what you wear can express who you are. Inspired by ideas, conversations, cultures and everyday moments, the brand creates apparel intended to support individuality, creativity and confident self-expression. Its collections combine statement graphics with casual wardrobe staples for men, women and kids.

Products include graphic and fitted T-shirts, oversized styles, polos, shirts, dresses and coordinated sets. The range features options such as tank tops, full-sleeve T-shirts, polo dresses and kids’ graphic clothing, alongside family and couple T-shirts. WYO organizes its apparel into collections including Free Spirit, High Vibes and Basic, and highlights creator picks, trending items and customer favorites. The brand also offers a customization option, giving shoppers another way to make their clothing personal. Through its online store, customers can browse new arrivals, shop by collection and sign up for updates on fresh products and deals. WYO’s clothing is designed to balance everyday comfort with expressive style.

## Industries

- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🏝 Lifestyle

## Links

- [facebook](https://facebook.com/WYO.in)
- [instagram](https://instagram.com/wearyouropinion)
- [twitter](https://twitter.com/WYONOW)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idGM6X8IZ6/w/350/h/75/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1790703001424)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idGM6X8IZ6/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790703001537)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Mine Shaft | #292929 | dark |
| Silver | #cccccc | light |
| Chambray | #2b5585 | accent |

## Fonts

- var(--font-heading-family) — asset _(custom)_
- var(--font-body-family) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idGM6X8IZ6/w/1500/h/500/id0qWHSgzL.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790703001712)

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_Source: <https://brandfetch.com/wyo.in>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._