Founded in 2006 by Greg Downing and Eric Hanson, both experienced visual effects artists, the brand aims to utilize the cutting-edge computer graphics techniques employed in the film industry across various sectors including cultural heritage, science visualization, natural history, fulldome, and virtual reality. With a diverse portfolio encompassing a wide range of projects, xRez has demonstrated their expertise in fields like gigapixel photography, photogrammetry, time-lapse photography, digital terrain rendering, high dynamic range imaging, multi-spectral imaging, and much more. Their dedication to innovation and excellence in these areas has made them a trusted and sought-after brand.

Under the new names of HyperAcuity and Blueplanet VR, xRez continues to push boundaries and redefine the possibilities of visual storytelling