Yeoner is a leading brand that caters to the new outdoor community. Established in May 2015, Yeoner provides a wide range of information, original outdoor video programs, and equipment reviews through its website, WeChat public account, Weibo, and other platforms such as Today's Headlines, NetEase, and Baidu. In addition to serving the new outdoor enthusiasts, Yeoner also offers marketing and product testing services to outdoor equipment manufacturers and distributors, as well as a platform for showcasing and exchanging experiences for outdoor enthusiasts.

In August 2020, Yeoner was acquired by China Exploration Association's wholly-owned company, Zhongtan Holding Co., Ltd., which transformed Yeoner into a one-stop solution platform for Chinese outdoor exploration, while retaining its vertical and media business. Yeoner was initially established through collaboration between leading outdoor industry player Pathfinder and Qihoo 360, focusing on global outdoor activities and outdoor technology trends. They provide cutting-edge technology information, creative smart wearable products, diverse outdoor videos, and opportunities to try out the latest products.

Yeoner embraces the concept of new outdoor, which represents a future-oriented, intelligent, scientific, diverse, and unconstrained lifestyle for outdoor enthusiasts. The team behind Yeoner consists of experienced professionals with extensive backgrounds in the internet and outdoor industries. They are passionate outdoor enthusiasts who are dedicated to adventure and exploring the world.

Yeoner's main business includes Yeoner Studio and Yeoner Video, and they can be reached through their official website, Weibo, or by phone. Are you interested in joining the new outdoor movement? Visit Yeoner to discover more!