# YPulse

- **Website:** <https://ypulse.com>
- **Primary alias:** `ypulse.com`
- **Founded:** 2004
- **Employees:** 11+
- **Location:** New York, New York, United States
- **Company kind:** PRIVATELY HELD

## Description

YPulse is a leading authority on Gen Z and Millennials, providing strategic insights to companies and organizations on how to effectively connect with the next generation. With a dedicated team of researchers, marketers, writers, and technologists, YPulse offers a comprehensive view of what it's like to be a young consumer in today's age. The brand has been championing youth and conducting actionable youth intelligence for 18 years. They have collected over 4 million data points on 13-39-year-olds worldwide and have interviewed 700,000 Gen Z and Millennials in 13 countries. YPulse tracks 1,400 unique global and local brands among young consumers, and their team has written 400 original articles and produced 200 insights-filled reports on Gen Z and Millennial trends. By understanding the perspectives, goals, beliefs, and needs of young people, YPulse provides valuable insights for brands to better engage and connect with this demographic. They have team members based in New York, Massachusetts, California, Texas, Germany, the United Kingdom, Colombia, Ecuador, and Argentina. With a dedicated team and a rich knowledge base, YPulse is the go-to resource for understanding and engaging with the next generation.

## Industries

- 📊 Marketing and Advertising _(under Business and Consumer Services)_
- 📊 Business and Consumer Services

## Links

- [twitter](https://twitter.com/ypulse)
- [instagram](https://instagram.com/ypulseinc)
- [linkedin](https://linkedin.com/company/ypulse)
- [facebook](https://facebook.com/Ypulse)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id5dN8Ly3R/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1769680337511)
- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/id5dN8Ly3R/w/820/h/820/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1778648704289)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Mexican Red | #a63127 | dark |
| Carnation | #f85b4c | light |
| Clairvoyant | #53075b | accent |

## Fonts

- Vollkorn — asset _(google)_
- Open Sans — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id5dN8Ly3R/w/1128/h/191/idrhI8luEy.jpeg?c=1bxid64Mup7aczewSAYMX&t=1778648704398)

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_Source: <https://brandfetch.com/ypulse.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._