# Yu Yi

- **Website:** <https://yuyi.com.sg>
- **Primary alias:** `yuyi.com.sg`
- **Founded:** 1969
- **Employees:** 11+
- **Company kind:** PRIVATELY HELD

## Description

Maha Yu Yi 友谊书斋 is a renowned Chinese bookstore located in Bras Basah Complex, Singapore. Established in 1969, the company initially focused on selling stationery, musical instruments, and cultural products. In 1994, it transformed into a Chinese bookstore specializing in literature, catering to the Chinese-speaking community in Singapore and Malaysia. Maha Yu Yi 友谊书斋 offers a comprehensive range of books, including politics, economics, social sciences, humanities, religion, philosophy, literature, self-help, education, art, travel, health, science, technology, and language materials. It is also known for having the most extensive collection of Traditional Chinese Medicine (TCM) books in Singapore. In recent years, Maha Yu Yi 友谊书斋 has expanded its offerings by importing publications from Taiwan, Hong Kong, and other Southeast Asian countries, providing readers with a broader selection and a wider perspective. In 2008, they established Maha Yu Yi Children's Storyhouse, which offers a diverse range of children's books, including picture books, storybooks, and audio books, making it the most comprehensive Chinese children's bookstore in Singapore. Maha Yu Yi 友谊书斋 also provides book procurement services for schools, kindergartens, and international schools. Visit their store or shop online to explore their vast collection of books that promote Chinese language learning and cultivate a love for reading among both children and adults.

## Industries

- 🍿 Books and Literature _(under Arts and Entertainment)_
- 🍿 Arts and Entertainment

## Links

- [facebook](https://facebook.com/yuyibook)
- [instagram](https://instagram.com/mahayuyi)
- [linkedin](https://linkedin.com/company/maha-yu-yi-pte-ltd)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/iduZ6pzHhs/w/591/h/591/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1788789283510)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/iduZ6pzHhs/w/600/h/295/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1788789283390)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Christi | #5ba414 | dark |
| Starship | #f1ed57 | light |
| Red | #eb001b | accent |

## Fonts

- var(--font-body-family) — asset _(custom)_
- Roboto — asset _(google)_
- var(--font-heading-family) — asset _(custom)_

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_Source: <https://brandfetch.com/yuyi.com.sg>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._