YVRA 1958 is a brand rooted in the heritage of Amsterdam, with a unique story that sets it apart. Combining passion for fragrance and a keen sense of scent, Yvo discovered his gift for perfumery at a young age. Instead of pursuing a career as a perfumer, he pursued his love for music, studying as a cellist and later exploring law and journalism.

After a successful career as a journalist, Yvo's dream of creating his own fragrance remained unfulfilled. Encouraged by renowned perfumers such as Jean-Claude Ellena and François Demachy, he finally embarked on his journey of crafting his own scent. This led to the birth of YVRA 1958 l'Essence de l'Essence, Yvo's first creation.

Inspired by his extensive travels and encounters with diverse cultures, this fragrance represents a captivating blend of sophistication and character. YVRA 1958 offers a range of fragrances that are distinctive and evocative, encompassing the essence of Yvo's experiences and passion for storytelling. Explore the collection and immerse yourself in the world of YVRA 1958