ZHIGAO is a leading brand in the cultural and creative industry, specializing in children's education and entertainment. With a strong focus on IP culture, ZHIGAO has built a reputation for its unique and competitive products. Originally a local company in Dongguan, China, ZHIGAO has grown from a small stationery manufacturer to a listed enterprise over the past 30 years.

Founder Mr. Liang Fojiang made the strategic decision to establish ZHIGAO in the seemingly insignificant stationery and toy industry. Through dedication and hard work, the company gradually accumulated capital and expanded its operations.

In 1996, ZHIGAO shifted its focus to developing its own brand IP, invested in knowledge protection, and intensified efforts to build its brand. By 2016, the company had independently developed 40 IPs and obtained 432 patented products, earning recognition as a key cultural enterprise in Dongguan. ZHIGAO embraces the rapid development of the internet by integrating high-quality resources and creating an open and innovative IP ecosystem.

The brand is committed to driving industry development by combining IP, physical economy, and the internet. With a diverse range of products and services, ZHIGAO truly stands out in the cultural and creative sector