Zeta Tau Alpha is a renowned brand that embodies a strong sisterhood bond. Established in 1922, the Houston Alumnae Association of ZTA is one of the largest alumnae organizations in the country. Their diverse sisterhood includes women from various backgrounds, including college graduates, working professionals, and retirees, all dedicated to advancing ZTA's ideals.

The brand offers a range of products and services geared towards their members' needs. They organize day and night gatherings for members to meet, discuss, and engage in HAA ZTA activities. Their dedicated board members and committee chairs ensure a wonderful alumnae experience by providing a diverse range of programming.

ZTA's commitment to excellence has been recognized with various awards, including the prestigious Betty McGehee Scheussler Award for outstanding service. Additionally, they actively support breast cancer survivors through their Think Pink® partnerships. With a history that dates back to 1898, Zeta Tau Alpha Fraternity is a storied institution that has initiated over 231,000 women into their sisterhood.

Their creed emphasizes personal growth, integrity, and a sense of community, making ZTA a distinguished and respected brand within the fraternity world