Seattle-born Wave Broadband joined a number of regional brands under the new name of Astound Broadband.

“We went through many iterations, many potential names, and ultimately settled on Astound, given its strong aspirational qualities,” said Astound Broadband CEO Jim Holanda in an interview. 

The rebranding completes a journey that was originally scheduled for 2020 but was delayed due to the pandemic. With the change complete, Holanda said that Astound will "remain very active" in the mergers and acquisition market.

Seattle-born Wave Broadband joined a number of regional brands under the new logo and identity of Astound Broadband.

Astound Broadband new logo and identity unifies regional brands

Astound Broadband new logo unifies regional brands

Astound Broadband new logo unifies regional brands

They claimed their brand. Have you?

Give your brand a
home on the internet

Astound Broadband new logo unifies regional brands

They claimed their brand. Have you?

Give your brand a home on the internet

Give your brand a
home on the internet