@33across.com
33Across provides the addressable infrastructure for the open web.
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About
Description
33Across is a leading brand dedicated to solving the challenges of a cookieless world and supporting the free and open web. They provide an innovative identity solution called Lexicon, which enables publishers, advertisers, and data partners to navigate programmatic advertising securely. Lexicon offers a range of integrated solutions tailored to different stakeholders.
For SSPs, it helps address unaddressable inventory demands. DSPs can leverage Lexicon to target and measure users across browser types. Publishers can rely less on browsers and enhance their revenue with Lexicon's built-in identity solution.
Data companies can optimize audiences outside of third-party cookies. 33Across believes in powering the open web and enabling fair targeting, transacting, and measurement, while respecting privacy. Their browser-agnostic lexicon ensures consumers have an engaging online experience, while content creators and advertisers achieve desired outcomes.
With a dedicated team of trailblazers and problem-solvers, 33Across is committed to providing addressable infrastructure that is interoperable, agile, and more efficient than traditional cookies
Company Type
Privately Held
Company Size
11-50
Year Founded
2007
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