Age of Majority is a brand aimed at breaking the myths associated with aging and helping businesses tap into the revenue and affinity opportunities offered by the mature consumer market. With a focus on the often misunderstood and undervalued 55+ audience, Age of Majority combines extensive experience with research tools and techniques to address the needs of businesses. They offer services that help clients better understand consumers 55+ through audience and category profiling, usage and behavior reports, and more.

Additionally, Age of Majority enables businesses to reach and engage older adults with services like brand positioning, message development, influencer marketing, and social strategy. They also specialize in product development, customer journey mapping, and brand design. By leveraging their insights and expertise, Age of Majority empowers businesses to optimize their efforts in marketing to seniors and unlock the potential of this rapidly growing demographic