Avis Budget Group is an American car rental company headquartered in Parsippany, New Jersey. It was founded in 1946 as the world's first car rental company and has since grown to become a leading provider of vehicle rental services globally. Avis Budget Group operates various brands, including Avis, Budget, Zipcar, and Payless.

Avis is a premium brand, offering customers a wide range of vehicle options, including luxury cars, SUVs, and vans. Budget is a value-oriented brand, providing affordable rental options for both leisure and business travelers. Zipcar is a car-sharing service that allows members to rent cars by the hour or day in urban areas.

Payless is a budget-focused brand that serves value-conscious customers. The company operates in over 180 countries, with approximately 11,000 rental locations worldwide. Avis Budget Group has a significant presence through both company-owned and franchised locations, which allows for a broad reach and extensive customer service coverage.

Avis Budget Group has made several notable acquisitions and partnerships over the years. In 2013, it acquired Zipcar, expanding its presence in the car-sharing market. The company has also formed partnerships with global airlines, hotels, and travel agencies, enhancing its distribution network and customer reach.

In terms of market position, Avis Budget Group is one of the largest car rental companies globally. It competes with other major players in the industry, including Hertz, Enterprise Holdings, and Europcar. It has consistently maintained a strong customer base and has been recognized for its commitment to customer service and innovation.

Over the years, Avis Budget Group has undergone various strategic changes and product lineup expansions to adapt to evolving customer needs and market dynamics. This includes the introduction of digital car rental services, such as Avis Now, which allows customers to control their rental experience using a mobile app. As of the latest available information, Avis Budget Group continues to operate as a leading player in the global car rental industry.

It remains focused on providing excellent customer service, expanding its presence in emerging markets, and further developing its digital capabilities to stay ahead in the competitive landscape