Back Bar USA is a nationally recognized full-service beverage marketing and consulting firm. With over 35 years of professional experience in the hospitality, tobacco, and beverage industries, founder Tim Haughinberry brings unparalleled vision and expertise to the table. As CEO and head of consulting, Tim leads a team that offers brand strategy, growth, and innovation services.

Back Bar USA has been instrumental in revolutionizing the distribution channel for premium cigars worldwide, leading to historic sales growth. Tim's international experience led him to develop the acclaimed Montecristo Rum, which received multiple awards and international recognition. The mission of Back Bar USA is to further develop brand marketing and growth within the beverage and hospitality industries.

As an LGBTQ-owned business, the company is committed to championing diverse-owned brands, products, and services. Back Bar USA is also actively involved in community advocacy and supports Nevada businesses through various initiatives