Billionaire Boys Club Icecream, based in New York City, is a globally recognized brand founded by Pharrell Williams and Nigo in 2003. This clothing, accessories, and lifestyle brand blends streetwear and luxury, and has influenced various areas of fashion, music, design, and culture. Billionaire Boys Club has expanded to create a universe of brands including ICECREAM, Bee Line, and Billionaire Girls Club.

The brand's DNA is rooted in Pharrell's aspirational motto and their brand mantra, Wealth is of the heart and mind. Not the pocket. The name Billionaire Boys Club is intentionally ironic, prioritizing originality and authentic self-expression over financial implications.

The brand encourages the community to perceive wealth through humanity, compassion, creativity, and curiosity. Additionally, Billionaire Boys Club and its family brands are committed to philanthropy and have aligned themselves with causes such as Black Lives Matter, Stop Asian Hate, and mental health non-profit organizations. Visit their global flagships in NYC, London, Tokyo, and Miami, as well as select stockists.

Stay updated on their Instagram accounts and blog for brand news, special projects, and exclusive offers. Experience the wealth of the heart and mind with Billionaire Boys Club Icecream