Being Guided is a brand that applies Design Thinking to sales strategies, offering innovative solutions for identifying, engaging, and monetizing high-value customers in Northern Europe. Inspired by the Stanford d. school, Being Guided focuses on building receptivity and rapport with buyers through curiosity and empathy.

They prioritize value over price, helping startups and enterprise software companies maximize their value and effectiveness in the market. Through their Design Thinking method, they generate a broad consensus with all stakeholders, overcoming resistance to change. In addition to sales solutions, Being Guided offers the Talent Platform, a Salesforce-powered initiative for continuous improvement in high-value sales, and the Fundraising Platform, which helps non-profit organizations increase engagement with donors.

With a range of fixed-price and hourly rate subscriptions and services, Being Guided is your go-to brand for sales and talent engagements