@bencampbell.co
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About
Description
Ben Campbell is a seasoned brand and communication strategist based in Melbourne, Australia. With over 15 years of experience, Ben has successfully grown brands across Australia, Asia, and Europe. Notably, he served as the Head of Brand Strategy at Twitter, where he spearheaded an impactful repositioning of the platform and implemented innovative advertising strategies in Australia and New Zealand.
Prior to that, Ben played a pivotal role at LEGO's global headquarters, leading the creation of their most significant advertising campaigns to date. This included constructing a life-size, drivable Bugatti Chiron made entirely out of LEGO bricks and collaborating with NASA on a space campaign that inspired countless children to dream of becoming astronauts. Ben's work is driven by insights and tailored to resonate with audiences, emphasizing purpose, utilitarianism, and generating meaningful conversations.
With his global perspective and passion for dynamic and diverse environments, Ben is currently offering his expertise to freelance strategy and consulting projects in Australia. If you need assistance, don't hesitate to get in touch with him
Company Type
Self-Employed
Company Size
2-10
Year Founded
2021
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