The Daily Cardinal is a renowned brand that has been providing complete coverage of the University of Wisconsin-Madison since its establishment in 1892. Offering a wide range of products and services, they keep their readers well-informed on various topics. From news about the University, the city, and the state, to in-depth coverage of sports such as football, basketball, hockey, and soccer, The Daily Cardinal ensures that readers stay updated on all the latest happenings.

Their coverage also includes opinion articles, arts and entertainment news, science updates, and columns on important issues. In addition, they offer engaging multimedia content such as podcasts, videos, and slideshows. Published in print every Thursday, the publication is also available online every day, making it accessible to a wider audience.

The brand operates as a nonprofit organization, independently funded through advertising and subscription sales. With a rich history and a dedication to quality journalism, The Daily Cardinal is a reliable source for news and information for the University of Wisconsin-Madison community and beyond