D John Carlson is a renowned writer, speaker, and strategist who challenges conventional marketing and communication practices. With a focus on putting the consumer at the center of strategic planning, he leverages data to drive maximum return on investment. As an advisor, John works closely with clients to develop customer-centric strategies that can be effectively implemented.

With a wealth of experience in the field and a deep understanding of consumer behavior, John brings lateral thinking and strategic insights to the table as a director and mentor. He prioritizes understanding the client and market, identifying problems and opportunities, and engaging management, staff, and consultants. His expertise covers various areas, including research, branding, culture-building, marketing, communication, and business development.

Drawing from his academic background in psychology, education, and business, John shares his knowledge through exceptional writing and public speaking. He prefers to work on a fixed fee basis, ensuring budgeting and value for clients. Open, honest, and always up for a chat over tea, John is a trusted advisor who can help businesses unlock their true marketing potential