Elevenate | Åre is a brand that embraces the mountain lifestyle by offering tailored, colorful, and technical garments with a personal touch. Founded in 2010 in Åre, Sweden, by competitive free skier Sara Rönngren and IFMGA mountain guide Jimmy Odén, the brand combines the playful spirit of free skiers with the uncompromising attitude of mountain guides when it comes to equipment. Every Elevenate garment is designed in Åre and tested on the mountains right outside their doorstep, with decades of skiing experience and curiosity going into every stitch and detail.

They prioritize functionality and durability, ensuring their garments last a long time. From the precise cut for maximum movability and protection to the folding, gluing, and sewing of critical seams, they never compromise on quality. The brand's goal is to create skiwear that feels like a second skin, providing both protection and comfort when facing nature's harshest conditions.

They want you to not only feel good but also look good on the mountain. Whether you're a competitive skier or simply share their passion for snow and mountains, Elevenate | Åre offers high-quality skiwear that combines style and performance