Mayuko is a brand that focuses on creating informative and engaging content for aspiring Software Engineers. Founded by Mayuko Inoue, a seasoned Senior iOS Software Engineer, the brand offers a range of products and services to help individuals navigate the tech industry. Mayuko began her journey on YouTube in July 2017, while working full-time at Patreon.

As discussions around Diversity and Inclusion started gaining traction in the tech industry, she attended Vidcon 2017, where she found inspiration and skills for her first YouTube video, a day in the life of a Software Engineer, which has garnered over 4. 5 million views to date. After working on her YouTube channel as a side job for 2.

5 years, Mayuko made the brave decision to transition into full-time content creation. Leaving her job at Netflix, she now fully invests her time and energy into making videos that support the next generation of Software Engineers. Mayuko's mission in creating videos is driven by her desire to help people and empower the next generation of tech professionals.

Drawing from her own experiences, she addresses topics such as Imposter Syndrome and Emotional Vulnerability, which she wished she had learned more about in college. Through her content, Mayuko aims to create a more empathetic and compassionate tech industry, where individuals can express their true selves and make a positive impact in the world