Hold The Carbs, founded by ultramarathon record-holder and Ironman triathlete Viktoria Brown, offers a range of low-carb, high-protein baking mixes and products. Viktoria's journey began after the birth of her three children when she struggled to shed extra pounds gained during pregnancy. Unsatisfied with traditional protein shakes, she craved indulgent treats like muffins, pancakes, and pizza that fit her dietary needs.

Unable to find suitable options on the market, Viktoria took matters into her own hands, developing a line of guilt-free, delicious products for any time of day. Hold The Carbs prides itself on offering alternatives low in carbs and high in protein to support a healthy lifestyle. With Viktoria's impressive athletic background, including holding Canadian ultramarathon records, customers can trust in the quality and innovation behind Hold The Carbs' creations