Heartland Financial USA, Inc. (HTLF) is a diversified financial services company based in the United States. With its headquarters in Dubuque, Iowa, HTLF operates through its subsidiary banks, which provide a wide range of commercial and retail banking services to individuals, businesses, and government entities.

The company was founded in 1981 as Dubuque Bancorp and went public in 1984. It has since expanded through organic growth and strategic acquisitions. HTLF operates more than 100 banking locations across 12 states, including Arizona, Colorado, Illinois, and Minnesota, among others.

The primary products and services offered by HTLF include commercial loans, residential mortgage loans, consumer loans, wealth management services, treasury management services, and online banking. The company caters to various sectors such as agriculture, commercial real estate, healthcare, and small business lending. While HTLF mainly operates within the United States, it does have international operations through a subsidiary called HTLF International Holdings, Ltd.

The subsidiary is involved in international correspondent banking and trade finance, further expanding HTLF's global reach. In terms of market position, HTLF is considered a mid-sized regional bank with a focus on community banking. It competes with other regional banks such as KeyCorp and U.

S. Bancorp. While its global sales figures are not readily available, HTLF has reported steady revenue growth over the years, reflecting its successful expansion and business strategies.

In recent years, HTLF has pursued various growth initiatives, including acquisitions and partnerships. One notable acquisition was the purchase of Citywide Banks in 2018, which expanded HTLF's presence in Colorado. Additionally, the company has been actively investing in technology to enhance its digital banking capabilities and improve customer experience.

As of the latest available information, HTLF continues to thrive as a strong regional banking institution. It maintains a solid financial position and remains committed to its community-focused approach, aiming to provide exceptional customer service and meet the diverse financial needs of its clients